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0574-88067182

Ningbo Morelux Pole Technology Co.Ltd

Company: 17 / f, guangbo international trade building, No. 1357 yinxian avenue, yinzhou district, ningbo, zhejiang

Factory: No.399, longfei road, meichi industrial zone, yunlong town, yinzhou district, ningbo

Phone:Mr. You 13806670789  

              Mr. Cao 13901951289

Tel:0574-8806 7182 / 8901 7271

Fax:0574-87717000 

E-mail:info@morelux-pole.com

Website:www.morelux-pole.com

Street lamp market is already in the stage of competitive differentiation

2015-04-03

  Street market in China now is at a competitive differentiation stage, a street lamp brand to occupy a place in the lighting market, is not so easy thing, a lot of advertising can win the market sales of time has passed, only the technical strength to occupy the market time is not now, now as a good street brand, must have a comprehensive marketing strength and the combination of product strength, cities in China with the continuous development of city street lighting projects, led lights have been becoming mature, and recognised by consumers, and lighting industry due to its large scale,The competition intensity of enterprises is also increasing, and the corresponding is less and less profit, and if enterprises want to achieve better development, to obtain greater profits, China's rural community market is undoubtedly a new market breakthrough point for enterprises to develop.For street lamps (or LED street lamps) to enter the rural market, the first thing to consider is how to enter the rural market.Rural demand of street lamp lighting products not only to be focused on quality, more important is the price, the income level of rural low relative to the city, so the home of rural consumers are mostly thrifty type, so the product pricing of the internal and external factors should be considered at the same time, can't need to set the price according to cost of production of lamps and lanterns, still need to weigh the demand of the market conditions at the same time.Do as far as possible with good quality and low price to get township consumers like.That's what we're talking about.


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